Oxigen Studis Web

Prestigious hotel brand get’s digital facelift

The Challenge / St Ermin’s Hotel London, once infamous for the exploits of the British intelligence services, was seeking a different kind of notoriety. A relaxed and elegant hotel at one of the most prestigious addresses in the heart of Central London, had just had a £30 million makeover and partnered with Shout to ensure that everybody knew about it.

Nuestro objetivo

We created a digital strategy that started with targeting the previously ignored 30% of users accessing the St. Ermin’s website through mobile platforms – and expanded that customer experience to the desktop.

Our mobile-first approach began with a fully responsive redesign of the website, supporting smartphones, tablet and desktop.

Utilising user insight and behavioural research we were able to improve and optimise the customer experience across platforms.

El reto

We created a digital strategy that started with targeting the previously ignored 30% of users accessing the St. Ermin’s website through mobile platforms – and expanded that customer experience to the desktop.

Our mobile-first approach began with a fully responsive redesign of the website, supporting smartphones, tablet and desktop.

Utilising user insight and behavioural research we were able to improve and optimise the customer experience across platforms.

A medida

We created a digital strategy that started with targeting the previously ignored 30% of users accessing the St. Ermin’s website through mobile platforms – and expanded that customer experience to the desktop.

Our mobile-first approach began with a fully responsive redesign of the website, supporting smartphones, tablet and desktop.

Utilising user insight and behavioural research we were able to improve and optimise the customer experience across platforms.

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